“The Page family has provided me a home to learn and grow.”
What is the secret to Bill Page Toyota’s long-term success in a competitive marketplace? For one, they have very low employee turnover, and therefore are able to maintain their customers’ loyalties. Bill Page’s customers like coming in and being greeted by the same faces.
One of those faces belongs to Bill Page president China Arbuckle, who has been with the dealership for more than three decades. In 1992, when the job market was very tight, a friend of Arbuckle’s was selling cars and suggested she try it. “I thought it was going to pay my bills until I found a ‘real job’,” she says.
“I ended up loving it, and from there, the Page family provided me a home to learn and grow.”
The Bill Page dealership is located in Falls Church, “the center of a melting pot,” as Arbuckle describes it. Having employees who speak multiple languages makes the process of purchasing a car much easier for non-English speakers.
Arbuckle has advice to offer those who are just starting out in the world of sales. “To become successful in any business, you have to believe in yourself and not fear failure,” she says. “Most people never reach their potential, not because they are not smart or don’t work hard enough, but because they are afraid of rejection. Don’t be afraid to go outside of your comfort zone.”